Greg Herrera, CEO
Greg Herrera originally founded Senturus in 2001 as Merador LLC, where he led the company's sales, partnerships, recruiting and geographic expansion. Under his leadership, the company achieved the honor of placing in the San Francisco Business Times Fast 100 Hall of Fame four years in a row.
Before founding Senturus, Greg served as vice-president of sales for Millennia Vision Corporation where he managed strategies that grew revenues from $5M to $80M in three years. By understanding the factors that contributed to revenue growth, Greg created an advanced forecasting and productivity tracking system to increase his visibility into key performance indicators. This sales visibility and analysis system became the foundation for Senturus today. Prior to Millennia Vision, Greg held senior sales management positions with Oracle. Greg's technical foundation was established as a senior consultant with Andersen Consulting (now Accenture).
Greg graduated from Stanford University with a Bachelor's degree in Industrial Engineering, and received his MBA from the University of California's Haas School of Business.
John Peterson, Chairman and COO
John Peterson joined Senturus (then Merador) in 2002, bringing over 20 years of manufacturing management and marketing experience at high technology companies. Originally serving as CFO, today John is the company's thought leader and visionary, leading all client projects as well as heading up IT and marketing for Senturus. John directs the delivery of all projects with Senturus, providing the bridge of technical and business understanding.
Before joining Senturus, John led Corporate Marketing and Communications at Virage, Inc. John was instrumental in charting the company's strategic direction and growing demand over tenfold for its enterprise video content management products and services. Prior to Virage, John held senior roles at Apple Computer, where he managed global product strategy for the $3 billion Professional Macintosh product line and Worldwide Business Operations. At Apple, he implemented the first integrated business intelligence system aimed at forecasting, pricing and managing product transitions for over $8 billion of Apple desktop and portable computers. Prior to Apple, John was with Sony, Japan where he aligned executive strategy, corporate core competencies and market opportunities to develop the U.S. marketing strategy for one of the world's first hand-held GPS-based products. John began his career at Bechtel, where he founded and chaired the Automation Implementation Committee to facilitate the use of computers in engineering and construction projects.
John earned undergraduate degrees in Mechanical Engineering and Economics at Stanford University, and received his MBA from the Harvard Graduate School of Business Administration.
Jim Frazier, Vice President of Sales
Jim Frazier is a seasoned sales executive with over 15 years of experience in Enterprise Software sales. He brings with him a strong solution-selling background combined with a unique understanding of Business Intelligence related to Sales Analytics.
Prior to joining Senturus, Jim was Western Region Managing Director for Alterpoint Inc., a leading provider of Network Management Software. In his last two years there, Jim's team led the company in revenue growth and consistently reached their targets. Prior to Alterpoint, Jim was a Regional Vice President at Oracle Corporation where he consistently met aggressive growth targets managing the Northern CA sales team, one of the largest in the country. Jim held several other executive and sales positions at Oracle during his 13-year career there.
Jim graduated from Cal Poly San Luis Obispo and received his masters from San Francisco State University.